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Insights to Action

Apteligent delivers actionable, data-driven, yet simple ways to understand the issues that are impacting user experience and business results on iOS and Android.

Thoughts on Employing SKStoreReviewController Intelligently

Apple’s Documentation reveals that iOS 10.3 will include a new API to help mobile teams and developers better manage their app ratings and reviews. Specifically, the update enables developers to ask users to leave a rating and review without leaving the app. Apple has also announced that developers will be able to respond to reviews... Read more

January 26th, 2017 by in Blog

The Single Biggest Blind Spot for Mobile Product Managers

Over the years, the mobility landscape has matured. Major players separately emerged in the usual categories: tools directed at marketers, developers, and analysts. These product silos emerged as a holdover from the web where there was a clean separation between marketing tools, backend server performance, and business analytics. The issue is that mobile doesn’t have... Read more

January 18th, 2017 by in Blog

Global App Loads: A Simple Visualization

The persistence of certain trends in business analysis can be both head-scratching and impressive. At one point, I was a business analyst. I can remember lively conversations with vendors filled with demands for features like reporting and CSV formatting, so that I could quickly transform and visualize data. It hardly merits pointing out that the... Read more

January 11th, 2017 by in Blog, Company, Data

App Crash? Never Fear. 3 Guaranteed Steps for Happy Users.

So your app crashed. Oof. It’s never a good feeling. Yet that doesn’t signal the end of the world. Believe it or not, app issues are not all bad. Often, you can leverage performance problems to increase your user engagement. You might find that hard to swallow, but bear with us for a moment. Innovative... Read more

January 9th, 2017 by in Blog, Company, Data

New Developer Resource: Best Practices for Implementing Apteligent Part 6

We recently released a paper highlighting seven of the best practices collected from some of Apteligent’s most savvy and successful customers. These best practices encompass both tracking progress over time (week-over-week, across app versions), as well as applying repeatable processes to every sprint and release of an app. Applying these best practices repeatedly over weeks and months... Read more

January 4th, 2017 by in Blog, Engineering

2017 Mobile Predictions

As 2017 approaches, the major players in the space seem to be competing around a few common themes: artificial intelligence, augmented reality, and a focus on bringing high-end hardware in-house to showcase platform capabilities (the exception here is Apple, which has controlled its entire hardware line from the beginning). I dive into predictions for platform... Read more

December 21st, 2016 by in Blog, Mobile Trends

Data Report: Mobile Year In Review 2016

Every year the mobile ecosystem experiences dramatic changes, and 2016 was no different. Samsung phones exploded, Google moved into hardware by releasing its own devices, Apple released new iPhones, and new operating systems were released. We report on the top new device launches of 2016, compare the iPhone 7 launch to that of the iPhone... Read more

December 20th, 2016 by in Blog, Company, Data

The High Costs of Free SDKs

In this day and age of massive data collection, data security and privacy are top of mind for many enterprises and consumers. The concern centers around the collection and use of Personally Identifiable Information (PII). Enterprises that ship mobile apps need to be careful which third-party libraries and SDKs are included during the development stage.... Read more

December 8th, 2016 by in Company

New Developer Resource: Best Practices for Implementing Apteligent Part 5

We recently released a paper highlighting seven of the best practices collected from some of Apteligent’s most savvy and successful customers.  These best practices encompass both tracking progress over time (week-over-week, across app versions), as well as applying repeatable processes to every sprint and release of an app. Applying these best practices repeatedly over weeks and... Read more

December 7th, 2016 by in Blog, Engineering

Get Ready for App Store Holiday Shutdown

Another holiday season is rolling in. As you either avoid or join the crowds jumping from mall to mall on holiday shopping sprees, Apple is going to let the App Store review team take a break to do the same. Rumor has it that the review team is incredibly small for one that handles a... Read more

December 6th, 2016 by in Blog